Case Study: Integrating Video Into Your Campaign

Case Studies, Social Media Tips | March 28th, 2012 | 1 Comment

Going off the back of my last blog on the Domino’s social pizza campaign last week, this week I would like to highlight a different social media campaign using ‘video marketing’. Sydney based online video provider Learn More

Case Study: The Dominos Social Pizza Campaign

Case Studies, News | March 21st, 2012 | 1 Comment

This week I wanted to highlight a very clever social media campaign by Domino's Pizza who are running a week long campaign called Australia’s First Social Pizza. The rundown of the campaign is that each day on the Domino's facebook page they are asking fans to vote on t...

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Case Study: How an Unknown Brand Created Buzz and Demand through Social Media

Case Studies, Social Media Business | February 14th, 2012 | 1 Comment

One of the best ways to illustrate the power of social media is to demonstrate real life examples. After all talk is cheap if there is no ‘proof in the pudding’ that brands and businesses are getting desired results from their social media activity. I’d like to share the story of one of our first clients who came to us with the need to create an awareness of their new product in the FMCG ...

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